Grand Prix International Public Company Limited, or GPI, expects marketing events for automotive operators to be brisk in the final months of this year, driven by the gradual recovery of the automotive industry. Jaturun Komonmish, Chief Operating Officer of the Special Events Division, said European and Asian carmakers are stepping up sales-boosting events in the last three to four months. The company has already signed contracts to organise marketing events between September and December 2026 for European, Japanese and Chinese carmakers almost every week, with a backlog of no fewer than seven to eight jobs, such as vehicle testing and long-distance test-drive events, and expects to win more work in the remainder of this year. At the same time, the company continues to take printing orders from government agencies and the private sector, including document printing, leaflets and brochures promoting destinations and tourist attractions, supported by Thailand's tourism season running from late this year through the first quarter of next year. Given these trends, the company expects revenue from its marketing event business and its contract printing business to exceed target. The two businesses have already generated more than 40 million baht in revenue, equal to the full-year target, and the company can still take on more work in the remainder of this year, which will help support overall revenue growth compared with last year.
Grand Prix International Public Company LimitedGPI has signed contracts for automotive marketing events Sept-Dec 2026 with a backlog of 7-8 jobs and expects more work, driving revenue above target.
