Grand Prix International Public Company Limited, or GPI, expects its automotive marketing event business to be brisk in the final months of this year, as carmakers from Europe and Asia step up activities to boost sales in the last three to four months of the year. Jaturon Komolmis, Chief Operating Officer of the Special Events Division, said the company has continuously signed contracts to organize marketing promotion events from September to December 2026 for carmakers from Europe, Japan, and China, almost every week, with a backlog of no fewer than seven to eight jobs, such as vehicle testing and long-distance test-drive activities. Meanwhile, the company also continues to receive printing orders from government agencies and the private sector, including document printing, leaflets, and brochures to promote tourist destinations and provide educational information, supported by the start of Thailand's tourism season in the final months of the year and continuing into the first quarter of next year. Given these trends, the company is expected to generate revenue from its marketing event business and contract printing business above target. At present, the two businesses have already generated more than 40 million baht in revenue, equal to the full-year target, and the company can still take on additional work during the remainder of this year, which will help support overall revenue growth compared with last year.
Grand Prix International Public Company LimitedGPI has signed near-weekly contracts for automaker marketing events and printing orders, with revenue already at full-year target and more work expected.
