Mister Donut Re-enters China After 7 Years with First Store in Shanghai

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Summary · why it matters

Mister Donut, the donut chain operated by Duskin, opened a new store in Shanghai on the 28th, re-entering the Chinese mainland market after about seven years. The company had withdrawn from the mainland market in 2019. It opened a takeout-only shop in a shopping mall in the city, offering standard items along with limited-edition products such as a banana flavor popular with locals. Asked why it decided to re-enter, Duskin's public relations department cited the market and environment being ready and demand being expected. A local company that signed a franchise agreement will handle business operations, while Duskin will provide expertise and advice.

Impact on assets 1

Aging Population▲
Duskin Co., Ltd.
4665
▲ PositiveDemandrelevance

Duskin's Mister Donut re-enters mainland China with a new Shanghai store, citing expected demand and a local franchise partner to run operations.