OneSpaWorld and Azamara Cruises to expand THESANCTUM spa fleetwide with new treatment rooms, retail, and medi-spa services

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2▲1 ▼0Impact / 5
Summary · why it matters

OneSpaWorld and Azamara Cruises announced a fleetwide expansion of the THESANCTUM spa as part of the Azamara Forward enhancement program. The upgrades will add two new treatment rooms per ship, including a dedicated couples' suite, along with a new retail space featuring brands such as ELEMIS and Kérastase. Medi-spa and IV services, including Thermage skin tightening and NAD+ Longevity IV therapy, will also be introduced. The first installations are scheduled aboard Azamara Pursuit on August 18, 2026, followed by Azamara Quest on November 25, 2026, with additional ships planned for 2027.

Impact on assets 1

Consumer Discretionary▲
OneSpaWorld Holdings Ltd
OSW
▲ PositiveDemandrelevance

OneSpaWorld is expanding its THESANCTUM spa fleetwide on Azamara ships, adding treatment rooms, retail, and medi-spa services, which increases demand for its services.

Off-coverage companies 1

Azamarai
Private▲ PositiveDemandrelevance

Azamara is enhancing its onboard spa offerings as part of the Azamara Forward program, which should improve guest experience and drive demand for cruises.