← Hormel Foods overview

Hormel Foods vs Srinanaporn Marketing: why the prices moved differently

Weekly · monthly · quarterly news summaries, side by side in time

Hormel Foods Corporation (HRL)

Q3 2026
▲2▼1

Hormel's profit holds up but sales shrink; new CEO bets $1B on chicken

  • Sales keep shrinking and guidance was cut Hormel's quarterly sales fell 2.4% to $2.96 billion and missed forecasts, with volumes down 7.4%. Management cut its full-year sales outlook to about $12.1-12.2 billion, citing cautious shoppers, weak nut sales and high freight costs. Falling sales and a weaker top line pull the stock down.

    The revenue miss and lowered sales guidance are the core reason the stock fell this period.

  • Profits beat and profit outlook was raised Even with weaker sales, Hormel earned $0.37 a share, beating estimates, and raised the bottom of its full-year profit guidance to $1.45-$1.51. Cost cuts, including an 18% drop in advertising, lifted adjusted operating margin to 9.0% from 8.4%. Better profits support the stock.

    This is the main counterweight: earnings and margins improved even as sales fell.

  • $1.055 billion deal to buy chicken maker Brakebush Hormel agreed to buy Brakebush Brothers, a value-added chicken company with about $1.2 billion in yearly sales, for roughly $1.055 billion. The deal should add to earnings per share from fiscal 2028 and strengthens its Foodservice business, its best-performing unit. Investors see growth ahead.

    This is the biggest new strategic move of the period and a clear positive for future growth.

  • New CEO and CFO take over as Hormel reshapes its portfolio John Ghingo becomes CEO on October 26 and Ash Bhumbla, formerly of Tyson Foods, is the new CFO. Both arrive as Hormel sells its Brazil operations and exits some private-label snack nuts. New leadership could sharpen execution, but the direction is unproven, so the market waits and sees.

    Leadership changes and portfolio reshaping are a major force behind Hormel's story this period.

August 2026
▲2▼1

Hormel's profit holds up but sales shrink; new CEO bets $1B on chicken

  • Sales keep shrinking and guidance was cut Hormel's quarterly sales fell 2.4% to $2.96 billion and missed forecasts, with volumes down 7.4%. Management cut its full-year sales outlook to about $12.1-12.2 billion, citing cautious shoppers, weak nut sales and high freight costs. Falling sales and a weaker top line pull the stock down.

    The revenue miss and lowered sales guidance are the core reason the stock fell this period.

  • Profits beat and profit outlook was raised Even with weaker sales, Hormel earned $0.37 a share, beating estimates, and raised the bottom of its full-year profit guidance to $1.45-$1.51. Cost cuts, including an 18% drop in advertising, lifted adjusted operating margin to 9.0% from 8.4%. Better profits support the stock.

    This is the main counterweight: earnings and margins improved even as sales fell.

  • $1.055 billion deal to buy chicken maker Brakebush Hormel agreed to buy Brakebush Brothers, a value-added chicken company with about $1.2 billion in yearly sales, for roughly $1.055 billion. The deal should add to earnings per share from fiscal 2028 and strengthens its Foodservice business, its best-performing unit. Investors see growth ahead.

    This is the biggest new strategic move of the period and a clear positive for future growth.

  • New CEO and CFO take over as Hormel reshapes its portfolio John Ghingo becomes CEO on October 26 and Ash Bhumbla, formerly of Tyson Foods, is the new CFO. Both arrive as Hormel sells its Brazil operations and exits some private-label snack nuts. New leadership could sharpen execution, but the direction is unproven, so the market waits and sees.

    Leadership changes and portfolio reshaping are a major force behind Hormel's story this period.

Latest
▲2▼1

Hormel's profit holds up but sales shrink; new CEO bets $1B on chicken

  • Sales keep shrinking and guidance was cut Hormel's quarterly sales fell 2.4% to $2.96 billion and missed forecasts, with volumes down 7.4%. Management cut its full-year sales outlook to about $12.1-12.2 billion, citing cautious shoppers, weak nut sales and high freight costs. Falling sales and a weaker top line pull the stock down.

    The revenue miss and lowered sales guidance are the core reason the stock fell this period.

  • Profits beat and profit outlook was raised Even with weaker sales, Hormel earned $0.37 a share, beating estimates, and raised the bottom of its full-year profit guidance to $1.45-$1.51. Cost cuts, including an 18% drop in advertising, lifted adjusted operating margin to 9.0% from 8.4%. Better profits support the stock.

    This is the main counterweight: earnings and margins improved even as sales fell.

  • $1.055 billion deal to buy chicken maker Brakebush Hormel agreed to buy Brakebush Brothers, a value-added chicken company with about $1.2 billion in yearly sales, for roughly $1.055 billion. The deal should add to earnings per share from fiscal 2028 and strengthens its Foodservice business, its best-performing unit. Investors see growth ahead.

    This is the biggest new strategic move of the period and a clear positive for future growth.

  • New CEO and CFO take over as Hormel reshapes its portfolio John Ghingo becomes CEO on October 26 and Ash Bhumbla, formerly of Tyson Foods, is the new CFO. Both arrive as Hormel sells its Brazil operations and exits some private-label snack nuts. New leadership could sharpen execution, but the direction is unproven, so the market waits and sees.

    Leadership changes and portfolio reshaping are a major force behind Hormel's story this period.

Srinanaporn Marketing Public Company Limited (SNNP.BK)

Q3 2026
▲3▼1

SNNP's profit has bottomed out; recovery, stimulus and new products drive gains

  • Profit trough passed, brokers raise targets Brokers say SNNP's profit bottomed in early 2026 and is now recovering. Q2 profit of 69.8 million baht rose 23% from the prior quarter, helped by Vietnam sales and steady 26% gross margin. Several houses upgraded to buy with targets of 8-9 baht, lifting the shares.

    This is the core reason the stock is moving: earnings have stopped falling and analysts have turned positive.

  • New products and brand tie-ups broaden sales SNNP launched Jele Chewy fruit-tea jelly with Kamu Kamu, a sports jelly with Alpine, and a new Bento ad campaign. These push into younger and health-focused buyers, and the Jele tie-up got a better-than-expected response, prompting restocking and supporting sales into the high season.

    New products and partnerships are a main growth engine behind the expected revenue recovery.

  • Government stimulus and Vietnam growth lift demand Thailand's Thai Help Thai Plus Phase 2 gives 1,000 baht of co-payment spending in October-November, and SNNP earns about 70-79% of revenue at home, so it benefits. Vietnam's economy grew 9.95% in Q3, and SNNP's Vietnam revenue is expected to rise 17% this year.

    These are the demand-side forces expected to drive the second-half recovery.

  • Factory fire adds supply risk A fire hit SNNP's Bento snack building on 9 October. No one was hurt and insurance should cover the damage, but output is disrupted. The company has about one month of inventory and can use its Vietnam plant, so the revenue hit is seen as limited.

    This is the main counterweight to the positive recovery story and a real risk to near-term supply.

August 2026
▲3▼1

SNNP's profit has bottomed out; recovery, stimulus and new products drive gains

  • Profit trough passed, brokers raise targets Brokers say SNNP's profit bottomed in early 2026 and is now recovering. Q2 profit of 69.8 million baht rose 23% from the prior quarter, helped by Vietnam sales and steady 26% gross margin. Several houses upgraded to buy with targets of 8-9 baht, lifting the shares.

    This is the core reason the stock is moving: earnings have stopped falling and analysts have turned positive.

  • New products and brand tie-ups broaden sales SNNP launched Jele Chewy fruit-tea jelly with Kamu Kamu, a sports jelly with Alpine, and a new Bento ad campaign. These push into younger and health-focused buyers, and the Jele tie-up got a better-than-expected response, prompting restocking and supporting sales into the high season.

    New products and partnerships are a main growth engine behind the expected revenue recovery.

  • Government stimulus and Vietnam growth lift demand Thailand's Thai Help Thai Plus Phase 2 gives 1,000 baht of co-payment spending in October-November, and SNNP earns about 70-79% of revenue at home, so it benefits. Vietnam's economy grew 9.95% in Q3, and SNNP's Vietnam revenue is expected to rise 17% this year.

    These are the demand-side forces expected to drive the second-half recovery.

  • Factory fire adds supply risk A fire hit SNNP's Bento snack building on 9 October. No one was hurt and insurance should cover the damage, but output is disrupted. The company has about one month of inventory and can use its Vietnam plant, so the revenue hit is seen as limited.

    This is the main counterweight to the positive recovery story and a real risk to near-term supply.

Latest
▲3▼1

SNNP's profit has bottomed out; recovery, stimulus and new products drive gains

  • Profit trough passed, brokers raise targets Brokers say SNNP's profit bottomed in early 2026 and is now recovering. Q2 profit of 69.8 million baht rose 23% from the prior quarter, helped by Vietnam sales and steady 26% gross margin. Several houses upgraded to buy with targets of 8-9 baht, lifting the shares.

    This is the core reason the stock is moving: earnings have stopped falling and analysts have turned positive.

  • New products and brand tie-ups broaden sales SNNP launched Jele Chewy fruit-tea jelly with Kamu Kamu, a sports jelly with Alpine, and a new Bento ad campaign. These push into younger and health-focused buyers, and the Jele tie-up got a better-than-expected response, prompting restocking and supporting sales into the high season.

    New products and partnerships are a main growth engine behind the expected revenue recovery.

  • Government stimulus and Vietnam growth lift demand Thailand's Thai Help Thai Plus Phase 2 gives 1,000 baht of co-payment spending in October-November, and SNNP earns about 70-79% of revenue at home, so it benefits. Vietnam's economy grew 9.95% in Q3, and SNNP's Vietnam revenue is expected to rise 17% this year.

    These are the demand-side forces expected to drive the second-half recovery.

  • Factory fire adds supply risk A fire hit SNNP's Bento snack building on 9 October. No one was hurt and insurance should cover the damage, but output is disrupted. The company has about one month of inventory and can use its Vietnam plant, so the revenue hit is seen as limited.

    This is the main counterweight to the positive recovery story and a real risk to near-term supply.