RTB's platform goes live and lands a $1B media deal
10-year, $1B Paradium.AI deal RTB signed a 10-year, $1 billion deal to move Paradium.AI's media brands (TheStreet, Parade, Men's Journal and more) onto its platform, and bought about 49.5% of Paradium.AI. RTB expects $100 million a year in revenue and positive cash flow once it closes in Q4 — but it still needs to raise the cash to close.
This is the biggest new force behind RTB: a huge revenue contract plus a stake in a media company, with funding risk as the counterweight.
DeFi payment platform goes live RTB's AI/DeFi payment system is now live, paying journalists instantly in USDC via Coinbase smart wallets instead of waiting up to 90 days. It already handles hundreds of journalists and huge volumes of ad bids, and RTB's shares began trading on Coinbase. Real use makes future revenue more believable.
It shows the technology is no longer just a promise — it is running and processing real ad money, which supports the growth story.
Liz Truss joins board, Europe push Former UK Prime Minister Liz Truss joined RTB's board and will lead a European Press Coalition, opening doors to major British media brands. Big-name credibility helps RTB win publishers and investors, though it is a leadership move, not yet signed revenue.
A high-profile board appointment that expands RTB's reach into European media and boosts its credibility with investors.
Nasdaq debut and platform launch RTB rang the Nasdaq closing bell, marking its public debut and the launch of its AI/DeFi media platform after beta testing, with millions of users and Coinbase payment integration. Management expects meaningful users and revenue to start in the fourth quarter — so money is still ahead, not here yet.
The public listing and platform launch are the foundation for RTB's story, but the revenue is still forecast rather than delivered.