FIGS, Inc. is a direct-to-consumer healthcare apparel and lifestyle company operating in the United States and internationally through its subsidiary, FIGS Canada, Inc. It designs and sells scrubwear and non-scrubwear items such as outerwear, underscrubs, footwear, compression socks, lab coats, loungewear, and other apparel. The company also offers sports apparel, performance leggings and tops, pima cotton tops, vests, fleeces, jackets, and accessories including scrub caps, lanyards, badge reels, bags, baseball caps, and beanies. Products are marketed to healthcare professionals via a digital platform (website, mobile app, B2B business) and retail stores. FIGS, Inc. was incorporated in 2013 and is headquartered in Santa Monica, California.
FIGS raises 2026 outlook on strong Q2 and international surge
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FIGS raises 2026 revenue and margin outlook after strong Q2 FIGS lifted its 2026 revenue growth forecast to about 20% from 14-16% and operating margin target to roughly 10.8%. Q2 revenue jumped 29% to $196.6 million, with active customers up 13% to 3.1 million. This positive guidance signals confidence and growth, pushing the stock up.
This is the core new event that directly drives the stock higher.
International revenue surges 67%, expansion to 85 markets International revenue jumped 67% to $37.9 million, now 19% of total sales. FIGS expanded to 85 markets, adding 27 since year-end, and signed a partnership with Bupa Dental Care for nearly 400 UK dental centers. This broadens growth beyond the U.S., supporting the stock.
Shows a key new growth driver that justifies the raised outlook.
Analyst upgrades and strong cash flow boost sentiment After Q2 earnings beat, Barclays and KeyBanc raised price targets to $20, implying 36% upside. FIGS generated $97 million in free cash flow over the past year and trades at 22 times that, which some see as cheap. Upgrades and cash generation attract buyers, lifting the stock.
New analyst actions and cash flow metrics that influence investor perception.
Customs order blocks Jordan imports, but impact mitigated A U.S. Customs withhold release order blocks imports from FIGS' Jordan partner. Management says it has shifted production to other partners, mitigating most of the impact. While a risk, the mitigation limits the negative effect on the stock.
A new regulatory risk that could hurt supply, but with limited impact.
Carter's Q2 Revenue Rises 5.2% to $615.5 Million, Beating Estimates
Carter's reported second-quarter revenues of $615.5 million, up 5.2% year on year and 1.6% above analysts' expectations, though next-quarter revenue guidance missed consensus. The children's apparel maker's results were part of a mixed quarter for the 15 consumer discretionary apparel and accessories stocks tracked, which as a group beat revenue consensus by 1.2% while next-quarter revenue guidance came in 4.7% below expectations. Chief Executive Officer and President Sharon Price John said net sales rose 5% and adjusted operating profit rose 54%, exceeding the prior outlook, crediting improved marketing, early benefits of productivity initiatives, and progress in the Baby segment. Among peers, Figs posted the group's fastest growth at 28.8% year on year with revenue of $196.6 million, while Stitch Fix delivered the weakest guidance update and ThredUp's stock has fallen 65.8% since reporting. Carter's shares are down 15.4% since its results and trade at $31.98.
CRI · Capital · Positive Q2 revenue rose 5.2% to $615.5M, beating estimates, with adjusted operating profit up 54%, though next-quarter guidance missed consensus.
FIGS · Demand · Neutral Named as the group's fastest grower at 28.8% YoY with $196.6M revenue, but only as a peer comparison.
SFIX · Capital · Neutral Mentioned only as delivering the weakest guidance update among the tracked apparel peers.
PVH Posts $2.10 Billion Q2 Revenue, Down 3.2%, as Apparel Peers Report Mixed Results
PVH reported second-quarter revenues of $2.10 billion, down 3.2% year on year, in a quarter that came in line with analysts' expectations on the top line but saw EPS guidance for the next quarter miss expectations. The company, whose brands include Calvin Klein and Tommy Hilfiger, beat analysts' EPS estimates for the quarter, and Chief Executive Officer Stefan Larsson said profitability exceeded expectations on disciplined execution of the PVH+ Plan, with direct-to-consumer growth in the Americas and APAC and improved performance in EMEA versus the prior quarter. PVH stock is up 6.5% since reporting and trades at $77.00. Across the 15 consumer discretionary apparel and accessories stocks tracked, group revenues beat consensus by 1.2% while next-quarter revenue guidance came in 4.7% below, and the shares are down 15.4% on average since the latest results. Among peers, Figs reported revenues of $196.6 million, up 28.8% year on year and 5.6% above expectations, while Stitch Fix posted revenues of $324.4 million, up 4.2% and in line, but delivered the group's weakest guidance update.
PVH · Capital · Positive PVH beat EPS estimates and profitability exceeded expectations on disciplined execution of the PVH+ Plan, though Q2 revenue fell 3.2% and next-quarter EPS guidance missed.
FIGS · Demand · Positive Figs reported revenues of $196.6 million, up 28.8% year on year and 5.6% above expectations.
SFIX · Capital · Negative Stitch Fix posted in-line revenue but delivered the group's weakest guidance update.
VF Corp Q2 Revenue Beats Estimates but EPS Miss Sends Shares Down 22.5%
VF Corp reported second-quarter revenues of $1.67 billion, up 1.3% year on year and 2% above analysts' expectations, but the owner of The North Face, Vans, and Supreme missed analysts' EPS estimates significantly, sending its stock down 22.5% since reporting to a current price of $14.15. The results came as the 15 consumer discretionary apparel and accessories stocks tracked in the group delivered a mixed quarter, with revenues as a group beating consensus by 1.2% while next quarter's revenue guidance came in 4.7% below estimates, and share prices across the group down an average of 17.1% since the latest earnings results. Figs posted the group's best quarter, with revenues of $196.6 million, up 28.8% year on year and 5.6% above expectations, alongside beats on EPS and EBITDA, lifting its stock 18.2% to $13.29. Stitch Fix had the weakest quarter, reporting revenues of $324.4 million, up 4.2% and in line with expectations, but delivering the group's weakest guidance update with full-year EBITDA guidance missing significantly, leaving its stock down 23.8% at $2.17. Movado reported revenues of $169.8 million, up 4.9% and 3.4% above expectations, with a beat on EPS, while Levi's posted revenues of $1.56 billion, up 8% and 2.9% above expectations, with an EPS beat but full-year EPS guidance slightly missing, and its stock is down 19.2% at $19.69.
FIGS, Inc. reported that its international revenue surged 67% year over year to $37.9 million in the second quarter of 2026, accelerating from 49.9% growth in the first quarter. International sales now account for approximately 19% of total revenues, with existing comparable markets contributing more than 50 percentage points to the growth. Management highlighted exceptional performance in Europe, Latin America, and Mexico, along with improvements in Canada, Australia, and the Middle East. The company expanded its reach to 85 international markets by July 2026, adding 27 markets since year-end 2025, and its institutional business is extending overseas, including a recent partnership with Bupa Dental Care to outfit nearly 400 dental centers in the United Kingdom. Following the strong quarter, FIGS raised its 2026 revenue growth expectation to approximately 20%, up from a prior range of 14% to 16%.
FIGS · Demand · Positive International revenue surged 67% to $37.9M with expansion to 85 markets and a Bupa Dental Care partnership, driving raised 2026 revenue growth guidance.
Oxford Industries Set to Report Q2 Earnings Thursday
Oxford Industries will report its quarterly earnings after market close on Thursday, with analysts expecting revenue to decline 2.1% year on year, an improvement from the 4% drop in the same quarter last year. The fashion conglomerate met revenue expectations last quarter with $391.4 million in revenue, flat year on year, though full-year guidance slightly missed estimates. Analysts have generally reconfirmed their forecasts over the past month, and the stock trades at $37.98 against an average price target of $40. Peers Figs and Movado have already reported strong results, with Figs beating expectations by 5.6% and Movado by 3.4%, while the broader apparel and accessories group has underperformed, with shares down 7.2% on average over the last month.
FIGS, Inc. shares slipped despite the company reporting a strong first quarter, according to Baron Focused Growth Fund's Q2 2026 investor letter. Revenue came in at $159.9 million, up 28%, well ahead of the company's guidance for low-20% growth and above consensus expectations. U.S. revenue grew 24% to $131.6 million, while international revenue accelerated 50% to $28.3 million, with double-digit growth in every region. Active customers surpassed 3 million for the first time, up 12% year over year. The fund attributed the stock's decline largely to investor positioning, while maintaining conviction in FIGS' business model and its ability to gain market share in the global healthcare apparel industry.
FIGS Shares Surge 25% in Three Months on Accelerating Growth and Margin Expansion
FIGS shares have surged 25% over the past three months following another quarter of accelerating sales and improving profitability. Second-quarter 2026 net revenues rose 28.8% year over year to $196.6 million, marking a third consecutive quarter of more than 25% growth, with scrubwear up 27%, non-scrubwear up 40%, U.S. revenues up 22%, and international revenues up 67%. Active customers increased 13% to 3.1 million, average order value rose 9% to a record $127, and trailing 12-month net revenues per active customer reached a record $229, up 10% year over year. Adjusted EBITDA margin expanded to 18.6% from 12.9% a year earlier, supported by expense leverage, pricing, higher full-price selling, and lower return rates. The company raised its full-year 2026 revenue-growth outlook to approximately 20% from 14% to 16%, but faces tougher comparisons ahead, including lapping 33% growth in the fourth quarter and managing a U.S. Customs and Border Protection order blocking imports from a manufacturing partner in Jordan. The stock trades at 46.35 times forward 12-month earnings versus 15.28 times for its industry, leaving less room for a slowdown.
Figs Stock Rises After Earnings Beat and Analyst Upgrades
Figs stock climbed for a fourth straight day after the company reported second-quarter earnings that crushed Wall Street forecasts. The scrubs supplier posted a 300% year-over-year increase in GAAP net profit and saw its stock surge nearly 27% on earnings day. Barclays analyst Adrienne Yih and KeyBanc analyst Ashley Owens both raised their price targets to $20 per share, implying a potential 36% upside from current levels. Figs generated $97 million in free cash flow over the past twelve months, and the stock trades at an enterprise value-to-free cash flow ratio of 22 times, which some investors consider cheap given its growth rate.
PVH shares drop 18% despite Q1 beat as apparel sector posts strong quarter
PVH shares fell 18.3% after its first-quarter results, even though the company beat revenue and earnings estimates. PVH reported revenues of $2.03 billion, up 2.1% year on year and 1.5% above analyst consensus, with next-quarter EPS guidance also exceeding expectations. The broader consumer discretionary apparel and accessories group, comprising 15 tracked stocks, beat revenue estimates by 1.4% on average and saw share prices rise 5.9% since reporting. Among peers, Ralph Lauren surged 17.9% on a 16.6% revenue jump, while Figs tumbled 36.1% despite a 28% revenue increase. Under Armour, the weakest performer, posted flat revenues of $1.17 billion and missed full-year EPS guidance, yet its stock rose 19.9%.
StockStory highlights Tutor Perini as a Russell 2000 standout while flagging Figs and Fortrea as underwhelming
StockStory identifies Tutor Perini as a Russell 2000 stock worth watching, citing 17% annual revenue growth over two years and a 102% compound annual EPS growth rate, while pointing to Figs and Fortrea as stocks to avoid. Figs has seen declining active customers and a 5% annual EPS drop over four years, with a low free cash flow margin of 8.2%. Fortrea faces a 3.1% annual sales decline and negative returns on capital. Tutor Perini trades at 15.1 times forward earnings, compared to 39.5 times for Figs and 21.4 times for Fortrea.
Consumer Discretionary Stocks Q1 In Review: Sysco Vs Peers
The consumer discretionary sector saw mixed Q1 results, with revenues beating analyst estimates by 2% on average but next-quarter guidance coming in 4.1% below expectations. Sysco reported revenues of $20.52 billion, up 4.7% year-on-year and in line with estimates, while Smith & Wesson posted the best performance with revenues of $178.4 million, a 26.7% increase that beat expectations by 14.9%. Leggett & Platt was the weakest, with revenues of $918.2 million, down 10.2% and missing estimates by 3.3%. Wyndham and Figs also reported, with Figs seeing a 28% revenue jump to $159.9 million but its stock falling 26.5% since the release.
FIGS Shows How Healthcare Apparel Trends Are Evolving
FIGS is turning healthcare apparel into a broader investment story, with net revenues rising 28% year over year to $159.9 million and active customers surpassing 3 million for the first time. Scrubwear grew 27% and accounted for 79% of net revenues, while non-scrubwear grew 31% and represented 21% of net revenues, reflecting a strategy to build a broader healthcare wardrobe around layering, fit, fabrics, and use cases. The company is also testing omnichannel growth through Community Hubs, where roughly 40% of visitors are new to the brand, and through TEAMS, which serves hospitals and healthcare organizations. International net revenues reached $28.3 million, up 49.9% year over year, with operations now in 85 markets versus 32 at the end of 2024, though tariffs and supply-chain costs limited gross margin improvement to just 10 basis points at 67.7%. The stock carries a Zacks Rank of 3, or Hold, with a Momentum Score of A and a Value Score of D.
FIGS Stock Rally and Richer Valuation Raise Question of Whether It's a Buy
FIGS raised its fiscal 2026 revenue growth outlook to 14%-16% from 10%-12% after first-quarter revenues rose 28% to $159.9 million, and active customers surpassed 3 million for the first time. However, gross margin was 67.7%, up only 10 basis points year over year, and management expects it to decline modestly in the second quarter and more meaningfully in the third quarter. Marketing expense jumped to 18.4% of revenues, and operating cash flow swung to an outflow of $3.2 million from a positive $9.2 million a year earlier. The stock trades at 39.96 times forward earnings, well above the S&P 500's 20.9 times, and has rallied 96.1% over the past year despite a 25% decline in the last three months. Zacks Investment Research rates FIGS a Hold, with a Momentum Score of A but a Value Score of D and a Growth Score of C.
FIGS · Capital · Neutral Raised revenue guidance and strong customer growth are positive, but margin pressure, rising marketing costs, negative cash flow, and high valuation create mixed signals.