PAR Technology Shares Jump 6.5% on Bolla Oil Loyalty Program Partnership

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Summary · why it matters

PAR Technology shares rose 6.5% after the restaurant technology provider announced a partnership with Bolla Oil Corporation to launch the convenience store chain's first customer loyalty program. The program, named Bolla Rewards, will be powered by PAR Retail and aims to increase customer engagement across more than 160 locations. This follows a June 16 partnership with Pizza Factory to adopt PAR's unified solutions across its 110 locations. JPMorgan upgraded PAR Technology to Neutral from Underweight on June 9, citing a corrected share count in a prior report.

Impact on assets 2

Cloud & Digital Infrastructure▲
PAR Technology Corporation
PAR
▲ PositiveDemandrelevance

PAR Technology announced a partnership with Bolla Oil to launch a loyalty program, driving customer engagement.

Digital Finance & Tokenization▲

Off-coverage companies 2

Bolla Oil Corporationi
Private± Mixedrelevance

Pizza Factoryi
Private± Mixedrelevance